FAQ
Products & Tiers
What does "Tier" mean?
Each new Knowing Look design is released in phases with Limited Time Tiered Pricing that saves our Members a chunk of change. The first release gets Tier 1 pricing and is the lowest price. After that, the design moves to Tier 2 pricing with a slightly higher price. Finally, the design moves to Tier 3 pricing which is still much lower than the $29 list price Guests pay. The trick? When the design moves from one tier to another is randomized, so you never know how much time you have to get that price. You can wait, but you may miss out. "Why all the complexity, bro?" Cuz we're over here trying to save you some cheese. The more product we move, the lower we can keep our prices. Limited Time Pricing is great for you, obvs, but NGL it's good for us, too because it increases demand and we sell more product. This way we BOTH have a better chance of affording groceries and tariffs. It’s a win-win, which is the Knowing Look way.
How are your prices so low? Are you just selling crap?
The secret sauce is Econ 101 (which isn't really secret sauce then, is it?): We keep prices low with the help of three things: 1) A reasonable club cover charge, 2) Volume – more sales allows us to scale our operations and expenses, and 3) Well, basically we're not greedy bastards – we know how much profit we need to keep going and growing without fleecing our Members and we maintain that profit margin per product even as we lower our expenses, then pass the savings to our Members (We have to make a living, but we don't have to make a killing). You get a great, high quality product that doesn’t break the bank, and we still make enough to eat more than ramen every meal. Limited Time Pricing + exclusive Member prices + volume = premium apparel and designs for an exceptional value (sorry, the in-house MBA made us write that).
Will you restock sold-out designs?
Well...yes and no. Once a pricing tier is done, that pricing is finito. You can still get the design, but at a slightly higher cost. So while the design will always be available, the name of the game is to get in early to snag the lowest price. The good news is that this way, a design never actually sells out, so even if you slept through our lowest tier, as a Knowing Look Member, you can still pick up designs that you really love for way less than list price. And you never know...Sometimes we keep things interesting and put a really popular design back in Tier 1 or Tier 2 pricing as a little Easter egg for our most engaged Members.
Are your products unisex?
Yes...for now. To keep prices low, this is how we make it work. The great news though is we pick apparel that fits comfortably on everyone. You just have to size it right. Which means, and we know you've had to hear it a few times now but some people still ain't listening: Check 👏 the 👏 Size 👏 Guide on each product page.
Orders & Payments
How do I know if my order went through?
Hi! Welcome to the Internet! These days we've done away with carrier pigeon sending notices when you've purchased an item online. Look for an email confirmation right after you checkout. It'll have your order number and details. If it's not in your inbox, check yer junk.
Can I change or cancel my order after purchase?
Sorry, Charlie. Once you click that buy button, Pandora down in fulfillment ain't never gonna get everything back in the box. But for real, we can't change or cancel your order once you've submitted it. Double-check everything before you checkout. Have you checked our Size Guide?
What payment methods do you accept?
LOTS! Most major credit/debit cards, Apple Pay, Google Pay, Amazon Pay, and Shop Pay are some of our faves.
Will I be charged sales tax?
It's time we had that talk: You can't escape government putting their hand in your pocketbook. So, yeah, if required by your state, you gots to pay. Tax is calculated based on your shipping address.
Shipping & Delivery
Where do you ship?
U.S. addresses only. No international shipping at this time. But we have big dreams, Pierre, so check back in a while.
How long does shipping take?
Most orders arrive 3–8 business days after processing (which takes about 1-3 days). During holidays, allow us some additional time, just in case. But real talk, most of the time, you'll get the goods in 4-5 days. Just don't be disappointed if it's more than that.
How can I track my order?
You'll get a tracking link by email once your order ships.
What if my package says "delivered" but I don't have it?
Time to call Sherlock. Or you can just look around your property, ask neighbors, or wait 24–48 hours. Most of the time, like 98.7% of the time, "missing" packages show up. If not, contact your carrier (UPS/USPS) directly.
I'm a Primo+ Member. Is all shipping free?
You've got unlimited FREE standard shipping on tees, captain! Want free express shipping? We all do, my dude. Unfortunately, providing that would mean we'd have to jack up our prices to keep the doors open. But FREE standard shipping ain't no kick in the pants.
How do I get Flat Rate Shipping?
Easy! Just order $75 or more of merchandise and shipping costs just $9.99 for up to 10 shirts. Going bigger? The flat rate simply repeats for every 10 shirts you start: 11–20 shirts ship for $19.98, 21–24 for $29.97. (24 is the max per order, amigo - past that, hit us up for a bulk deal.) This rate is available to both our Members and Guests, and it's applied for you automatically. It's just our way of saying thank you for your substantial purchase!
Returns, Sizing & Care
Can I return or exchange my order?
Negatory, bub. Limited Time Pricing makes it impossible for us to make this one work (every tee is printed to order just for you, so there's no rack of spares to swap it for, and a shirt coming back is a shirt nobody else can buy). Unfortunately, we don't accept returns or exchanges for size or preference. Please, for the love of all that's holy and unholy, use the Size Guide before ordering.
What if my item has a defect?
That would suck and be rare - but it happens. If there's a manufacturing defect or misprint, email us within 5 days of delivery with a photo. We'll replace or refund it.
How should I wash my shirt?
Your mom says you should wash it inside out, cold water, gentle cycle, tumble dry low. Avoid bleach. Orrrrr, you can give it as much thought as all your other laundry and just wash it on the whatever setting...and watch the design antique. Roll the dice, baby. Life's short!
Memberships
What's the difference between Primo and Epic memberships?
Basically going Primo is a level up in awesomeness. But no worries, both offer exclusive low Member pricing. Primo is for ballers that want the lowest prices, alerts when a new design drops and annual perks. Epic is totally great, too, if you're into that sort of thing. Both are way better than not being a Member and paying list price. But your mother didn't raise a sucker, so you know what to do.
What's a "+" membership?
Primo+ includes free standard shipping on tees within the U.S. Huzzah!!
How do I cancel my membership?
Now why would you wanna go and do something like that? Okay, we get it: sometimes funds get tight. No worries - you can cancel anytime through your My Account page. Just cancel at least 10 days before your renewal date. Either way, you keep your Member benefits until your paid period ends - after all, you paid for them. Just know: if you do cancel, we'll miss you something fierce. But we'll always accept you back with open arms. Did that sound desperate? Crappp...
What if my payment fails?
No sweat, we'll retry your payment another time. After all, if you're not failing, you're not learning. But, seriously, if it fails again, you're off the couch and on your own. Wait - we mean, your membership will be automatically canceled. Do. Not. Fail. Us. Twice.
Are membership fees refundable?
Naw, dawg.
How often do you charge me?
Depends which Member level you’re on, amigo. Epic Monthly is our one and only monthly plan: $3.00, charged every month, like clockwork. Every other plan is paid once a year: Primo $42, Primo+ $78 and Epic $12. So when you see "$1/month" next to Epic, that's just the annual $12 doing a little math for you — but your card gets charged once a year. Epic Monthly is the one where the card actually hears from us every month and is for those afraid of commitment.
General
Why "Knowing Look"?
It's that moment when you get the reference. Or when you make the reference and someone else gets it. The half-smile, the silent, "I see what you did there." That's the Knowing Look. We're making these designs for you, because we know you're a slut for the subtle nod, the inside joke, the nodding chuckle. Knowing Look is more than just reams and reams of the same, tired merch. It's about connection. IYKYK Does this sound familiar? That's because you're an astute little web surfer and already read this copy on our home page. Let us know and tell us what's the slight difference between the copy above and the home page version, and maybe we'll see fit to send you a little surprise in the mail. We said maybe.
How can I contact you?
Warm up those little fingers and email us at support@knowinglookapparel.com. We're reliable enough to respond typically within 3 business days.
This is more a comment than a question: I swear you're totally using AI for your models, dude
Frankly, we're getting pretty offended at how often this scurrilous accusation comes up! Of course we're not using AI! Each week our team takes out the DeLorean and visits some of our favorite historical figures, convincing them to rep our line. So quit with the accusations and buy a shirt now, cuz we need more funds to stock up on plutonium or we're never gonna hit that 1.21 gigawatts again.
